LBP Awards 2026

The Loved By Parents Awards 2026 is Proudly Sponsored by:


“We’re delighted to once again be an official sponsor of the Loved by Parents Awards. After supporting the awards last year, we’ve seen first-hand how much they mean to families and brands alike. As a retailer that champions quality and affordability, we’re proud to continue celebrating the companies that truly understand and support the needs of parents and children. We can’t wait to join in recognising this year’s outstanding winners.” – Julie Ashfield, Chief Commercial Officer at Aldi UK (Read More)

Say hello to Welldon, the car seat brand that’s shaking up family travel with innovation, style, and a sprinkle of tech magic. Designed for modern parents who want more than just safety, Welldon brings you the next generation of smart, electronic car seats — where comfort meets connectivity.

Think car seats, but smarter. With app-based controls, automatic recline adjustment, and instant safety alerts, Welldon seats make every journey easier and safer. No more guesswork — just smart technology that keeps you in control, all from your phone.

(Read More)  

Happy Monkey Drinks provide a healthy and tasty choice for parents and kids. Our smoothies are available in three mouth-watering flavours, made using 100% pure fruit and count as one of your 5-a-day. Each carton is packed full of essential nutrients such as vitamin C, potassium, folate and manganese and pleasingly contain no added sugar. Free from sweeteners and preservatives and ready to drink straight from the pack kids can enjoy them any time of the day from breakfast to evening. (Read More)

VTech is the #1 Baby Monitor brand in the United States, Canada and the United Kingdom, providing innovative features that matter most to parents. VTech combines technology and creative ideas to ensure the best possible baby monitor solutions are available to all parents, irrespective of their budget.

VTech is a leading manufacturer of award-winning baby monitors that help parents and families stay connected to their babies from any room in the house and beyond. (Read More)

Loved By Parents Awards

Our Loved By Parents Awards are a symbol of trust. Over the last 16 years each and every product we evaluate is rigorously tested by a team of parents and little ones.

We hope you will join us this year as we find out which brands and products are truly Loved By Parents.